Use Cases

Precision targeting that
actually works

From local services to luxury e-commerce—see how advertisers use AdLift Engine to stop wasting budget on broad, unfocused targeting.

Local Service Business Targeting

Target affluent homeowners, not just homeowners

Your HVAC, roofing, or plumbing ads are showing to people who can't afford premium services. Target by income and home value instead.

The problem

  • Targeting "homeowners age 30-65" is way too broad
  • Wasting money on areas where people can't afford premium services
  • Competitors are in the same auction, driving up your CPAs
  • No way to know which ZIP codes have your best customers
30-50%
Reduced waste
Stop paying for unqualified impressions
Higher
Quality leads
Customers who can afford premium
Instant
Export ready
Upload to ads platforms in minutes

What you get

Income + home value filters

Target ZIP codes where median income and home values match your ideal customer

Owner-occupied filter

Focus on homeowners, not renters who can't authorize major work

Radius filtering

Limit to your service area—50 miles, your county, or custom regions

Platform-ready exports

CSV for Google Ads, JSON for Meta Ads—upload and go

How it works

1
Set income floor ($100K+), home value ($400K+), owner-occupied
2
Filter to your service radius
3
Export top 200 ZIP codes
4
Upload directly to Google/Meta Ads
High-Ticket E-commerce

Reach people who can actually afford your products

Facebook's algorithm shows your luxury items to everyone. Layer income-based location targeting to reach only qualified buyers.

The problem

  • Facebook's algorithm shows products to people who can't afford them
  • "Lookalike audiences" include plenty of low-income segments
  • High CPMs but poor ROAS due to unqualified traffic
  • No good way to exclude low-income areas from campaigns
40%+
Fewer window shoppers
Only reach people with buying power
Higher
Average order value
Qualified traffic converts better
Week 1
Better ROAS
No algorithm training period needed

What you get

Income bracket filters

Target top 20% of household incomes in any region

Population density balance

Find affluent areas with enough reach for your campaigns

Meta Ads format

Export location lists ready for Facebook/Instagram campaigns

Exclusion lists

Exclude low-value areas to protect your budget

How it works

1
Set minimum household income ($150K+)
2
Optionally filter by age or family status
3
Export top 500-1000 ZIP codes
4
Layer onto existing Meta campaigns
Senior Services Marketing

Discover affluent senior concentrations nationwide

Medicare, senior living, and elder care services need precise geographic targeting. Find pockets of affluent seniors beyond Florida.

The problem

  • Hard to find concentrated 65+ populations outside obvious markets
  • Generic senior targeting includes low-income seniors
  • Need seniors with assets/income for premium services
  • CMS compliance requires geographic precision for Medicare marketing
Hidden
Pockets found
Discover affluent senior concentrations
20%+
Senior density
Target areas with high 65+ population
Compliant
Geographic targeting
Meet CMS marketing requirements

What you get

65+ and 75+ filters

Filter by senior population count or percentage of total population

Affluence overlay

Combine age with income and home value for premium service targeting

Concentration ranking

Sort by senior population percentage to find dense pockets

Compliant exports

Geographic lists suitable for regulated marketing

How it works

1
Filter: 65+ population > 5000, median income > $75K
2
Rank by senior population percentage
3
Export top 300 ZIP codes
4
Upload to Google Ads as location targets

More ways advertisers use AdLift Engine

Any campaign that benefits from geographic precision can leverage demographic-based ZIP targeting.

Franchise/Multi-Location Launch

Identify the best ZIP codes for expansion before you open—demographics don't lie

Real Estate/Mortgage Targeting

Target homeowners by actual home value and income—not just "interested in homes"

Media Buyer Efficiency

Stop paying to "let the algorithm learn"—start campaigns with hyper-targeted locations

Which audience will you target first?

Start with 5 free queries. Build your first hyper-targeted location list in minutes.

✓ No credit card required  •  ✓ 5 free queries  •  ✓ Export in seconds